At SRP, I've worked on a variety of integrated marketing campaigns as part of SRP's Creative Services department (in-house creative agency). I collaborate daily with graphic designers, marketing strategists, UX designers, and video/audio production teams.
I've worked on a variety of deliverables, including website overhauls, digital display ads, OOH, paid social media, video scripts for broadcast and connected TV, radio scripts, fact sheets and infographics, email campaigns, blogs, and more.
As the lead copywriter at MIM—one of the top-rated museums in the country—I’ve written a wide variety of marketing communications including emails, press releases, website pages, blogs, print collateral, and more to support the museum’s gallery, theater, and education divisions.
Some recent projects can be found below. Click on any image to read the full copy published on MIM.org.
As Marketing Director at Aravaipa Running, I spearheaded innovative marketing efforts that included planning, managing, and promoting live stream events, directing and producing short-form and long-form video content for all major digital channels, and guiding strategy for social media, email campaigns, podcasts, and website content.
As a media relations professional and marketing team member for the world’s largest environmental conservation nonprofit, I pitched, wrote, and edited articles, blogs and scripts for various news and creative media placements in New York City.
A key component of my job included ghostwriting and co-writing articles with TNC executive leaders and scientists, including Bill Ulfelder and Stu Gruskin.
Click the links below to read full articles and watch news segments.
NY Daily News Op-Ed
I served as Corporate Writer at Spear Education, the world’s leading continuing dental education online platform and campus located in Scottsdale, Arizona.
Collaborating with designers, my writing covered all major marketing needs, including copy for the website’s product and landing pages, email campaigns, white papers, blogs, e-books and print materials. (View Spear’s website here)
I also edited Dr. Frank Spear’s debut full-length book on case acceptance.
On behalf of Commit Agency, I lead social media strategy and served as photographer for Cheyenne Mountain Resort, a High Country hotel retreat located at the base of the Rocky Mountains in Colorado Springs, Colorado.
Social media strategy included managing influencer marketing and defining the brand voice, photography style and content used across Instagram and Facebook.
On behalf of Commit Agency, I managed social media strategy and served as photographer for The Camby Hotel, a boutique urban getaway in Phoenix, Arizona.
Social media strategy included managing influencer marketing and defining the brand voice, photography style and content used across Instagram and Facebook. My main focus was highlighting The Camby’s F&B offerings.
On behalf of Commit Agency, I lead social media strategy and served as photographer/videographer for The Scottsdale Resort, a high-end hotel oasis in Arizona’s Sonoran Desert.
Social media strategy included managing influencer marketing and defining the brand voice, photography style and content used across Instagram and Facebook. A key focus of my work was developing content around the Crossroads AZ campaign, which highlighted the city’s endless recreation and entertainment opportunities for resort guests.
On behalf of Commit Agency, I lead social media strategy and served as photographer for Magnolia Hotels, a boutique chain of establishments headquartered in Denver, Colorado.
Social media strategy included managing influencer marketing campaigns and defining the brand voice, photography style and content used across Instagram and Facebook. A key part of my work focused on highlighting things to do in and around Denver.
Branding, album design, photography and full audio production (mixing, mastering) for post-rock/ambient instrumental project.
Off the clock, I still take photos and capture my memories. Here’s a look at some of my favorite frames.